AI Insights · Timothy · July 2023
Top 5 Theme Parks Apps Performance in Bulgaria Q2 2023
In Q2 2023, the top theme park apps in Bulgaria saw varied performance trends in downloads and active users, with Disneyland® Paris leading in user engagement.
In the second quarter of 2023, top theme park apps in Bulgaria exhibited diverse performance trends across downloads and active users, according to data from Sensor Tower.
Disneyland® Paris maintained a consistent weekly revenue of around $1 throughout most of the quarter. The app experienced a peak in downloads of approximately 376 in mid-April and ended the quarter with 234 downloads in the final week of June. Weekly active users started at 488 and showed a fluctuating yet overall increasing trend, reaching 652 by the end of the quarter.
Gardaland Resort App Ufficiale had no revenue during the quarter. Downloads peaked at 178 in the second week of April but generally hovered around lower numbers, ending with 79 downloads in the final week of June. Active users followed a similar pattern, with a peak of 139 in mid-April and finishing the quarter with 70.
Europa-Park & Rulantica also recorded no revenue. Downloads peaked at 120 in the second week of April, with a significant drop towards the end of the quarter, stabilizing at 32 downloads in the final week. Active users peaked at 129 in mid-April but saw a decline, ending with 10 active users in the final week of June.
My Disney Experience generated $58 in revenue in the week of May 22 and $4 in the subsequent week. Downloads fluctuated, peaking at 28 in the weeks of April 10 and May 22, but dropped to a single download by the end of June. Active users peaked at 59 in the week of May 22, but saw a significant decrease, ending with 10 active users in the final week of June.
Gardaland Express recorded no revenue throughout the quarter. Downloads were inconsistent, peaking at 64 in the second week of April and falling to 21 by the end of June. Active user data was not available.
For more detailed insights and data, visit Sensor Tower.